TOBALI was inspired by the most famous story of perfume in Japan: that of Emperor Ninmyō (810-850) who is said to have created the Jōwano Onimashime, an extraordinary incense fragrance.
To reveal the hidden beauty of Japan, the perfume house has recreated this essence by modernizing it and uses it as the heart of the fragrance of its contemporary creations. The woody, powdery and flowery olfactory universes that hide this extraordinary juice are inspired by famous Japanese characters and sacred places that embody hidden beauty.
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