Pelegrims – Skincare Rooted in English Vineyards
From Vineyard to Vanity
Born in the heart of Kent’s wine country, Pelegrims is a British skincare brand that transforms the by-products of winemaking into high-performance, low-intervention skincare. Founded by natural formulator Alex Verier, Pelegrims is a celebration of sustainability, craftsmanship, and the healing potential of nature. By harnessing powerful grape extracts from the Westwell vineyard, the brand formulates active treatments designed to support and rejuvenate the skin.
The Power of the Grape
Grapes are renowned for their antioxidant-rich properties, particularly in their seeds and skins. Rather than letting these potent natural resources go to waste, Pelegrims repurposes them into thoughtfully developed skincare products. The result is a range of serums, balms, and cleansers that work with your skin—not against it—to encourage regeneration, elasticity, and radiance. All formulas are developed with minimal intervention, allowing the integrity of each ingredient to shine through.
English Soil, Ancient Paths
Pelegrims’ partner vineyard, Westwell, is nestled just below the ancient Pilgrims Way on the North Downs in Kent—a path once walked by medieval travelers en route to Canterbury. With a unique microclimate, ideal soil, and an expert approach to viticulture, Westwell cultivates four grape varieties: Pinot Noir, Pinot Meunier, Chardonnay, and Ortega. These grapes not only produce remarkable wines but also form the backbone of Pelegrims’ skincare innovations.
A Commitment to Sustainable Luxury
Pelegrims represents a new wave of skincare that values sustainability as much as efficacy. Every product is a testament to what can be achieved when beauty, science, and responsible sourcing work together. With ongoing research and a deep respect for the natural world, Pelegrims continues to explore how wine waste can lead to skin wellness, offering luxurious, effective skincare that nourishes both the skin and the planet.
