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Brand Story

-The Absolute Quality-

Imabari towel is renowned for the absolute quality of its materials, with a reputation backed by a long record of excellence. By creating the Thing Fabrics concept, we have added our own interpretation to the legacy cultivated in Imabari for the manufacture of pile fabrics. This ultimately led to the development of original fabrics. We offer clothing and accessories based on a fresh world view that is not tied to any particular type of occasion or context. The items we produce may be used in a wide variety of situations and contexts to fit with the user’s lifestyle needs.


Product Details

The TIP TOP 365 Towel was born of the desire to make the ideal towel; a towel that feels different from the moment you use it.
The material is made from rare “Extra-Long Staple” cotton harvested in the USA, which makes up only a small percentage of the global annual cotton harvest.

In the cotton world, the longer the fiber, the higher the class of cotton.
The highest class of cotton is Extra-Long Staple (ELS), with a minimum length of 35mm per fiber.
The TIP TOP 365 Towel uses ELS cotton with an average fiber length of 36.5mm, spun with our original spinning technique to maximize the texture of this high quality cotton.
By controlling the number of spins, we have produced a thread with extremely little fuzz, to create a towel with a silky-smooth sheen.
A towel to be enjoyed 365 days a year.

Cotton 100%
Country of origin Japan
Size 25 × 25 (cm)


About care

If the pile stretches when caught on something, cut it with scissors from the root. If you leave it as it is, there is a possibility that the pile will come off. Rest assured that even if the pile is cut, it will not come out or fray.


(ki:ts) London shop
31A Duke Street London W1U 1LS United Kingdom